LinkedIn is fighting AI slop by retiring its own AI writing tool and adding a report button

LinkedIn pulled its own AI writing tool this week. The feature, called "enhance your post," used AI to help users write. Its replacement only proofreads 1.

That retreat sits inside a broader anti-slop package the Microsoft-owned platform announced Thursday. LinkedIn also shipped a "seems like AI slop" report button, new classifiers designed to suppress AI-generated content in feed recommendations, and private in-dashboard warnings that flag users when their posts come across as inauthentic 1. The report button will get the coverage. The tool removal is where the story lives.

LinkedIn built "enhance your post," shipped it to professionals across the platform, and is now taking it back while asking those same users to flag content that resembles what the tool produced. This is a platform concluding that its own feature contributed to the problem it is now spending engineering resources to fight.

Chief Product Officer Hari Srinivasan, who detailed the changes in a post on LinkedIn, named the stakes directly. "AI slop is a top priority for all of us," he said. He said people come to LinkedIn to connect with real people and share genuine perspectives and expertise 1.

LinkedIn now blocks hundreds of thousands of automated comment attempts every day, and millions of other automation attempts over the past couple of months, according to the company 1. The new classifiers are designed to reduce how much AI-generated content surfaces in recommended posts from outside a user's network, and the report button feeds signal into those models to sharpen detection over time 1. The private dashboard warnings target users whose content reads as inauthentic from heavy AI use. LinkedIn says the goal is to help people who are using AI to refine their own work, not those posting what the company considers full-on slop 1.

The platform is also expanding profile and page verification tools and adding an option to block comments from company pages users no longer want to see 1.

This is not a LinkedIn-only reckoning. Last week, newsletter platform Substack added AI detection through a partnership with Pangram, which separately announced $9 million in new funding this week for its AI-content-detection tools 1. In March, Digg shut down its Reddit competitor, saying it could not control the bots flooding the site 1. Internet infrastructure firm Cloudflare says bot traffic on the web now exceeds human-generated requests, a milestone Cloudflare CEO Matthew Prince had predicted in March would not arrive until 2027. Prince attributed the acceleration to generative AI's data demands: a single chatbot query can send automated crawlers to thousands of websites where a human might visit a handful 12.

The same arc runs through every one of these stories. Platforms that spent the last two years racing to embed generative AI into every surface are now spending engineering resources to detect and suppress the content those features produce. LinkedIn's move is the sharpest version because the company is not just moderating slop from outside contributors. It is pulling a tool it built, shipped, and branded as a productivity booster, conceding that AI-assisted writing made the feed worse, not better.

LinkedIn says the replacement will proofread without changing the user's voice 1. The question the company has not answered is the straightforward one: if AI that helps compose your posts degrades the feed, why build the composition tool in the first place?